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Gemba

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Gemba case study

Gemba supports the development of industry professionals by offering scalable VR courses in a unique Masterclass training format.

Date

2021

Client

Gemba

Category

UI/UX Design

01 Brief

01

Gemba had recently rebranded as a SaaS product offering customisable VR learning. They brought Aspekt onboard to re-design and develop their website to focus more on customer journey and member acquisition.

02 Challenge

02

Part of Gemba’s rebrand involved a name change, which meant SEO would be a priority to drive traffic to the website. Alongside this, the website needs to reflect the design and aesthetics of the new branding.

03 Solution

03

Aspekt would build and host a dynamic website with an engaging UI/UX design allowing users to easily discover potential VR courses. Natural user flow would be optimised to enhance the customer journey and conversion.

Project overview

Kind words from the client

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